As perhaps a nod of commitment to its best seller of the year, the Ford Fusion got a reboot that showed off a sleeker, more modern profile and several sustainability features. After it was unveiled at the Detroit Auto Show last month,
NJ Ford Dealers and dealers around the nation were clamoring for fleets of the new Fusion to push through the New Year. Little did Ford fans know this was just the beginning.
This week, Ford joined NASCAR's Race Week festivities leading up to the Daytona 500 by unveiling their addition to the Sprint Cup Series: a stock car version of the Ford Fusion.
According to a statement, Ford hopes that the reemergence of stock car racing will reconnect fans to the sport of racing. Ford—one of the most recognized American brands in the world—feels they are the perfect contender to humanize racing and bring fans to the sport.
"We wanted Fusion to be the car that helped return 'stock car' to NASCAR," Jamie Allison, director of Ford Racing said. "I think fans, when they see the car, are just going to smile and cheer. It is going to reengage them with the sport and make the sport better because there is just something natural about seeing race cars that look like cars in their driveways."
New and
used car dealers in NJ specializing in Ford have cheered the automaker's return to popularity with smaller, more efficient compacts and sedans. The Ford redesign continues the company's trend of sleek design coupled with practical, affordable models. Bringing the Fusion to new audiences and showcasing design versatility position Ford to once again lead American car sales in 2012.
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